Three obvious NO GO–Actions
1. NO GO
Thanks but no thanks! Give a clear, objective reason why the idea should not move forward and discard accordingly.
2. MODIFY
The idea has merit but needs to address some criteria issues.
3. WAIT
If market conditions change then this idea may be valid. Hold for review.
This points have been taken out from the "V-SAFE screening". The entire article introducing this method is available here:
Source: www.innovationmanagement.se/imtool-articles/innovation-management-how-to-prioritize-filter-and-plan-ideas/